Type in Motion 2

Well, I was actually going to choose another video. But, I stumbled upon this video afterward, and it can't be ignored. One of my favorite things to do is animate to music and sound. This music had some very interesting effects, and it's an animator's job to express different sounds, visually.

Some things could be better, but I really admire the way this animator stuck to good composition. There was good positive and negative balance, and the letterforms were interestingly played with. The motion had a good vibe; it had a good combination of fluid and jarring motion, to go with the music. Everything looked very controlled. One important aspect, that I always look at in video, is that if I were to take a still frame at any point where the text held for a second [not in the middle of a transition], it would make a good static design. It is easy, in video, to forget good composition [in animation AND cinematography]. Keeping the quality of a photographer or graphic designer -- even when in motion -- is what separates the best from everyone else.